Vitame’s brand identity is rooted in the principles of simplicity, authenticity, and natural beauty. Our approach to design focuses on creating a visual language that feels fresh, modern, and effortlessly aligned with the brand’s core values of health and sustainability.
At the heart of the brand’s identity is a custom wordmark, carefully crafted to embody elegance and clarity. The letter “V” is uniquely shaped within the logo, serving as a subtle yet powerful visual cue that enhances brand recognition and ensures a strong shelf presence. This design choice not only distinguishes Vitame from competitors but also reinforces its minimal and contemporary aesthetic.